# Integration Types (Hierarchy)

The Salesforce Integration can be applied globally across the entire organization or tailored to specific groups and campaign needs. The hierarchy consists of **Full Team Integrations**, **Subteam Integrations**, and **Campaign Integrations**.

#### **1. Full Team Integration (Global Default Layer)**

The **Full Team Integration** serves as the top-level, umbrella integration for your entire Popl workspace.

* This configuration applies **to all team members**, unless superseded by a Subteam or Campaign Integration.
* It ensures that your Salesforce **mapping and sync rules** always have a reliable fallback.
* If a user does not belong to a subteam with its own integration or if the campaign they are using does not have a campaign-specific integration, the Full Team Integration settings are used automatically.

#### **2. Subteam Integrations (Group-Level Layer)**

**Subteam Integrations** allow Salesforce configuration to be applied at a more granular, team-specific level.

* These configurations apply **only to members of a designated Popl subteam**.
* They override Full Team Integration settings, ensuring that specialized groups can operate with tailored field mappings, workflows, and lead routing rules.
* Ideal for organizations where different departments or regions follow different Salesforce processes.

#### **3. Campaign Integration (Campaign-Level Layer)**

**Campaign Integrations** allow for the most precise level of customization, tied directly to a specific Popl Campaign.

* When a team member **adds a lead to a campaign**, the campaign’s integration configuration takes full priority.
* This is especially useful for events, targeted outreach efforts, or situations requiring campaign-specific routing and field mapping.

***

#### Need Help?

Contact Popl Support – our team is available to assist at <teams@popl.co>.

\
With 🤍 from Popl.&#x20;
